Dr Christine Woods
Senior Lecturer
Department:
Management and International Business
Address: Owen G Glenn Building
12 Grafton Road
Auckland
Faculty: Business & Economics
Phone: +64 9 373 7599 Ext. 85101
Email: cr.woods@auckland.ac.nz

Backgound
Kiwi born and bred, my interest in entrepreneurship and the small to medium business sector (SMEs) was sparked after working in Malawi as a small business advisor. Instead of catching malaria I caught the entrepreneur bug, becoming "hooked" on the passion and energy that entrepreneurs bring to what they do. I am a Senior Lecturer in Entrepreneurship and Innovation in the Faculty of Business & Economics at the University of Auckland. I currently teach Foundations of Enterprise, a stage two paper in the Bachelor of Commerce and Maori Entrepreneurship, a component of the Postgraduate Diploma in Maori Business. My research interests are in the area of family business, SME growth, social entrepreneurship and Maori entrepreneurship and entrepreneurial behaviour.

In 2003, I was instrumental, with the Postgraduate Students' Association, in establishing the spark* entrepreneurship challenge and am currently the Faculty director of the Vision to Business Programme that is part of spark*.

I am also part of the direction team for The ICEHOUSE Business Growth Programmes and facilitate on the Owner Manager Programme and the Agribusiness programme. My consultancy work is with SMEs and Family Businesses in strategy development, learning and business growth. I am a Member of the Family Firm Institute.


Research Interests

Entrepreneurial Behaviour
Social Entrepreneurship
Maori Entrepreneurship
Family Business
SME Growth
Teaching:
2012 INNOVENT 303 Entrepreneurship
2012 INTBUS 705 Advanced Entrepreneurship
Research Interests:

SMEs
Innovation
Entrepreneurship

Selected Publications:
Refereed Journal Articles
2007 ENDRES, A. WOODS, C. ‘The case for more “subjectivist” research on how entrepreneurs create opportunities‘, International Journal of Entrepreneurial Behaviour & Research, 13(4), 222-234.
2006 WOODS, C. ‘Asking the entrepreneur: an enquiry into entrepreneurial behaviour‘, Personal Construct Theory & Practice, 3, 1-11.
2006 KEELAN, T. WOODS, C. ‘Mauipreneur: understanding Maori entrepreneurship‘, The International Indigenous Journal of Entrepreneurship, Advancement, Strategy and Education, 2(1)
2006 ENDRES, A. WOODS, C. ‘Modern theories of entrepreneurial behavior: A comparison and appraisal‘, Small Business Economics, 26, 189-202.
2005 ROBERTS, D. WOODS, C. ‘Changing the world on a shoestring: The concept of social entrepreneurship‘, University of Auckland Business Review, 7(1), 45-51.



AACSB EFMD EQUS ACCREDITED Accredited by Association of MBAs